Demographics for every transaction
Only Bikky ties together spend, behavior, and demographic data for a real-time picture of who’s driving sales.
Track key demographic attributes, including age, gender, and income
Identify demographic differences at the market or location level
Explore how different menu items perform among different groups
Win more new guests—while staying on budget
Ditch “one size fits all.” Run highly targeted ad campaigns that reduce cost per conversion by up to 35%.
Improve targeting with lookalike audiences based on your top guests
Increase conversions by tailoring offers by demographic
Run local store marketing that reflects guest demographics and preferences
Test, scale, and market menu items smarter
Maximize sales potential for your entire menu by promoting the right item, in the right way, to the right people.
See who’s buying an item most—and promote it to more guests like them
Launch offerings to broaden your brand’s appeal with new groups
Craft LTOs designed to win with your highest-frequency guests
Choose the right location—every time
Location is a key driver of restaurant success. Use demographic insights to open in the right markets and launch with impact.
Expand where your best guests already live, work, and spend
Choose the right marketing channels to build buzz around NSOs
Tailor in-store ambiance to reflect local guest demographics
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